Navigating the world of communications & marketing
GPS
At Garrard Powell Solutions, we help nonprofit organizations and other mission-driven institutions navigate complex communications and marketing challenges. We combine senior-level strategy, storytelling, and creative direction to clarify ideas, strengthen visibility, and deliver measurable results aligned with each organization’s mission, values, and resources.
Our Services
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We partner with organizations to craft brand identities and communication strategies that reflect their core mission and values. From brand audits and positioning to messaging frameworks and integrated communication plans, we ensure every touchpoint conveys authenticity and impact.
Unique Value: GPS combines brand strategy, communications expertise, and creative direction within one senior-led partnership. Our work is grounded in organizational mission, audience needs, accessibility, and the realities of regulated and donor-supported environments.
What It Delivers: Clear brand positioning, consistent messaging, stronger credibility, and a foundation for long-term growth.
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We believe stories change the world. GPS creates compelling written, visual, and multimedia content that communicates impact, inspires donors, and engages patients. Services include copywriting, video scripts, blogs, impact reports, case studies, and audience testimonials.
Unique Value: Our combined experience in journalism, editing, communications strategy, and creative direction allows GPS to develop stories that are editorially rigorous, visually compelling, and appropriate for diverse stakeholders.
What It Delivers: Stronger emotional connections, higher engagement rates, and powerful narratives that mobilize communities.
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We bring ideas to life through professional design and illustration. Whether it’s a full visual identity system, fundraising campaign materials, annual reports, or digital layouts, GPS ensures every creative asset is polished, purposeful, and aligned with your mission.
Unique Value: GPS provides senior-level creative direction and design through a flexible model that can support individual initiatives, internal teams, or long-term communications programs.
What It Delivers: Consistent branding, standout creative assets, and professional polish that builds trust with audiences.
Practical Ways to Work With GPS
Focused solutions for important communications needs
Our recognizable offers address projects that frequently require more time, coordination, and senior expertise than internal teams can provide. Each offer can be adapted to your organization, delivered as a stand-alone engagement, or expanded into a broader communications partnership.
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Transform results into a story people understand
We help organizations turn complex programs, data, and accomplishments into clear and compelling reports. GPS brings editorial strategy, storytelling, information design, and creative direction together to demonstrate impact and strengthen confidence among donors, funders, partners, boards, and communities.
This engagement may include
Report strategy and content planning
Stakeholder interviews and story development
Writing, editing, and content organization
Data visualization and information design
Art direction, design, and production
Digital and print-ready formats
Supporting launch communications
The result: A credible, accessible, and visually engaging report that shows what your organization accomplished and why it matters.
Discuss Your Report
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Give every part of your campaign one clear voice
GPS develops the messaging and creative system needed to support a coordinated fundraising initiative. We help connect the case for support with a compelling campaign identity and adaptable communications that can be used consistently across donor touchpoints.
This engagement may include
Campaign positioning and messaging
Case for support development
Campaign name, theme, and visual identity
Donor presentations and campaign materials
Email, social, and digital content
Landing-page content and creative direction
Templates for ongoing campaign communications
The result: A cohesive campaign system that helps your organization communicate the need, inspire participation, and build donor confidence.
Plan Your Campaign
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Build a lasting resource from the stories you already hold
The people connected to your mission provide some of your most powerful communications. GPS helps identify, develop, and organize authentic stories that can support fundraising, public awareness, reports, social media, presentations, and stakeholder engagement.
This engagement may include
Story themes and editorial framework
Participant and stakeholder identification
Interview planning and development
Writing and editing
Photography and visual storytelling direction
Consent and usage guidance
A searchable, organized story collection
Recommendations for using stories across channels
The result: A reusable collection of human-centered stories that demonstrates impact and gives your organization stronger content throughout the year.
Build Your Story Bank
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Make it easier for people to understand and support your mission
GPS reviews how clearly your organization communicates who it is, what it does, why its work matters, and what audiences should do next. We identify gaps, inconsistencies, and opportunities across your core messaging and website experience.
This engagement may include
Brand and organizational messaging review
Website content and navigation assessment
Audience and stakeholder perspective
Message hierarchy and value proposition
Voice and language recommendations
Priority page recommendations
A practical communications roadmap
Guidance for future writing, design, or redevelopment
The result: A focused set of recommendations that helps your organization communicate more clearly, strengthen credibility, and guide audiences toward meaningful action.
Request a Clarity Review
Why Partner with GPS?
GPS brings strategy, content, and creative execution together under one senior-led partnership. We help organizations communicate complex ideas clearly, create stronger connections with their audiences, and transform mission into meaningful action.
GPS Faces
Murray Garrard, Co-Founder
Murray is a journalist, editor, and communications strategist with more than twenty years of experience spanning journalism, non-profit communications, and government public affairs.
Joe Powell, Co-Founder
Joe is a creative director and brand strategist with more than twenty-five years of experience building brands, leading publications, and directing integrated communications across the humanitarian, corporate, healthcare, and consumer sectors.